Hi, I’m Mimi.


Hey there! I’m Mimi. I live in a suburb of Atlanta with my husband and children. I am a full time digital influencer and own an online retail store at Unlikely Market. Most days I’m trying to figure up from down and right from left, in other words on my best day I’m a haute mess! The “Unlikely” is a nod to what you see isn’t always what you get!

Since August of 2010, I have used this online space to share my life’s ups and downs, struggles and triumphs. I’m dedicated to keeping my sanity and living my best life so I use a variety of tips and tricks that keep my home, family, business and social life somewhat together. I share those tips here. In a world so overcome with the perception of perfection it is my desire to use this space to subconsciously empower women to not lose themselves in the real realities of life and motherhood.

Unlikely Martha is about encouraging women to enjoy their lives, and embrace taking care of home without losing themselves in the process.

Posts on motherhood, travel, home organization, recipes, and DIY projects encompass the “Keep House” component, with fashion and beauty rounding out the “Stay Fly” portion of this space.  I even do a little video and vlogging!

As a busy mother and business owner, I understand how hard it is to keep a tidy house and keep meals on the table while attempting to look half way put together. My goal is to provide valuable solutions and products that help women get their lives together one day at a time!

Unlikely Martha enjoys working with brands that are family, home, fashion and beauty centric. Let’s work together, please email me at mimi@unlikelymartha.com

Want to chat? Email me at mimi@unlikelymartha.com. My virtual porch is always open!













  1. Mimi… I love your blog!!!!! I have to admit, I only stop by most (1min tops) but I loved it here. Trust me, I wouldn’t be writing this long comment! LOL. And it’s great you’re in ATL too… I’m here, but I don’t like it… at all! Before I go, it would be nice to meet up for a blogging mommy lunch or something… just a thought.

    Oh, I’m still waiting on the link. I love my blog but I know it’s not fancy. I was thinking it’s because it’s a wordpress.com blog and not the self-hosted wordpress. I have to switch over soon. Since I do work online, it would be nice to have some carefully selected ads on my site, but that’s a dream on wordpress.com. It keeps stripping all the code!

    Anyway, great work. I must save you to my favorites. 🙂


  2. Hi! My name is Demika Caldwell, a self-published children’s book author. I learned about your site on twitter and then started to follow you. I love your website!

    I’m not certain if you do book reviews, but if you do I would like you to please review and feature my first book in the Kennedy series, “Manners Stink!” It’s a funny story with adorable illustrations that I’m sure you will enjoy.

    If you’re interested in reviewing my book, I will mail you a copy. Please reply to my email with your address.

    Thank you for your time and I truly appreciate your support.

    Demika Caldwell

    “Manners Stink!” available at:
    http://amzn.com/098342960X or https://www.createspace.com/3581551

    “Like” me on Facebook:

    “Follow” me on Twitter:

  3. love your blog! I was just introduced by fellow blogger/friend BossyGirl1980! I too love photography and its a great hobby of mine that I would love to continue. I love your wordless Wednesdays…beautiful pics! Keep up the good work!

  4. I’m so glad I found your blog through twitter!! I love how you said just because your a mom it doesn’t mean you have to live in sweat pants everyday. Good for you!!! I’m not a mom….yet, but I def respect all you sexy mommies. It takes a lot of work.
    Im following, hope you will check out my blog at http://kellabella83.wordpress.com.

    Looking forward to reading more of your posts!!

    Kelly xoxo
    Kelly recently posted..Review: Face Secrets Makeup Brush Cleaner

  5. Your such a Beautiful Black Women, and you have a great blog.. I came across your blog through 2 other blogs, and I love to read about successful black women. I like reading about your beauty tips, but do you have any tips on Hair Care?? You have such nice and long hair, and are there any tips, products, advice’s that you can share with us as well. But I love reading your blog and keep it up 🙂 Take Care!

    1. Thank you!!! I’m not a hair junkie at all. It has been a long road of trial and error to find what works for my hair. I am fully natural and I use Shea Moisture products. I have tried Miss Jessie’s and they do okay but for the price I’m riding with Shea Moisture. I use a good flat iron that I found on sale at my local Marshalls. I’ll do a post next week on my technique and such. It won’t be indepth like a Youtube video but it will give you a better idea. Thank you so much for reading!

      1. Your Welcome, and I also use a Shea Moisture too!!! But Thanks for sharing and looking forward to that post. Oh, and Thanks for visiting my Blog!!!

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  9. I love your new blog! Okay, so I must admit I’m in messy recovery as well, but looking to better on my “everyday” wardrobe. Looking forward to posts like these. Oh, send home décor tips! Congratulations!

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